OUR OCEAN INITIATIVE
A collection inspired by the Ocean, Made with Ocean waste metals,
Pledged to restore Ocean ecosystems.
1 Mermaid's Tale jewel purchased = 100 mangrove sea trees planted = 100 tonnes CO₂ stored.
How It All Began
A collection inspired by the wonders of the sea, Anabela found herself on an imaginary travel in 2020’s quarantine, through the lens and social media of her favourite marine biologists and underwater photographers.Read More
CONSERVATION OF THE OCEAN
The idea behind this collection actually began through a conversation about a shared passion for our oceans and its conservation, with two of my girlfriends from half-way across the world, who both independently left their corporate jobs in favour of maximising their time spent at sea around the world; a life spent optimising for freedom.Read More
RESTORING COASTAL ECOSYSTEMS
The Ocean produces up to 80% of the air we breathe. Coastal ecosystems such as kelp forests, mangroves and seagrass can sequester up to 20 times more carbon per acre than land forests. One mangrove tree stores approximately 1 ton of CO₂, creates critical habitat for marine life and provides sustainable employment for local communities.Read More
How We Make the Difference
For every creation sold, we pledge to plant 100 Mangrove SeaTrees in the Ocean via The SeaTrees Project. So, 1 AC Mermaids Tale jewel purchased = 100 mangrove trees planted = 100 tonnes CO₂ stored.Read More